An online business grows and survives based on visitor traffic. But you don’t want to have to spend an arm and a leg to gain traffic. Here are 5 ways you can increase traffic to your website for free.

1. Search engine optimization

Search engine optimization (SEO) will increase traffic to your website in two ways. Initially, there is SEO on the page. It’s all about refining each page on your website with the correct navigation, keywords, titles, etc. Next is off-page SEO. It’s all about the same things about the pages you control. For example, guest blogging, forum comments, and anything you can do to get trusted links to your website.

2. Blogging

Your blog is ideal for improving SEO due to the fact that you can write authoritative, keyword-rich articles packed with valuable information that your audience wants to read and needs to know about. Search engines like websites that are regularly updated with valuable content. Also, try to become a guest blogger. Write posts for other relevant blogs. And be sure to link to your website in your profile or in the author’s resource box.

3. Social marketing

One of the most effective ways to rank higher in search results is to be active on social media. Regardless of whether you are using a Facebook group page, Twitter page, Instagram, or a different social networking site, the key is interaction. Create an interesting profile. Interact, share and comment. Then, when appropriate, post links to your website. This will increase the traffic to your website.

4. Comment on industry blogs

Sign up for industry blogs and, where appropriate and applicable, comment on new blog posts. Be sure to register on the site and include a link to your website. If you provide good value, other readers of that blog are likely to visit your website. It goes without saying that make sure your comments represent you and your company correctly.

5. Affiliates

Affiliates who sell your products or services can send a lot of traffic in your direction. You only pay when your traffic generates a sale. This is a wonderful way to get a legion of fans to do a lot of your marketing for you. The simplest way to start an affiliate program is to simply offer special discounts to friends and family recommended by customers, along with a coupon for the one you referred for.

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